STRATEGY

Strategic marketing & sales for global sales force – HINO Motors

Hino Motors, Ltd., is a leading Japanese manufacturer of commercial vehicles and diesel engines, located globally in a variety of cities across continents, with headquarters in Hino, Tokyo. The company is a leading producer of medium and heavy-duty diesel trucks in Asia.

Challenge

Improve marketing and sales knowledge across global salesforce.

Solution

Training of strategic marketing and sales to global sales force will impact the increase and improvement of marketing and sales. Effectively train the staff from all locations around the world to ensure a consistent and cohesive sales message of Hino is brought forth.

Impact

Training resulted in an enthusiastic and better informed sales force, ready to take Hino’s sales and marketing to the next level.

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